Increase the added value of your virtual events sponsorship package
Many online events struggle to offer enough value to sponsors and are missing out on opportunities to raise revenues. With uncertainty about the return of onsite events and travel in 2021, there’s no time to lose to make sure your online events work for your sponsors. We have just published an e-guide to help organisers identify key focus areas that drive value. Click here to learn more.
Finding a way to cut through the noise in 2021
Colm Clarke’s latest article for AMI on why packaging content and nurturing expert contributors could help associations stand out from the crowd, why hybrid doesn’t mean what it used to mean, and questions on the value of Skeuomorphism.
Virtual, live, and in-person…impact of terminology in the online era
Hopes and Fears for Association Business Models post COVID
As we enter budget review and business planning season, Exempla Partner Colm Clarke published this article exploring some of the big questions facing association business models dealing with the double disruption of COVID-19 and faster than planned shifts to primarily digital services.
Capitalising on Content Opportunities in “International Markets”
US headquartered international associations are leaders in online learning but many still struggle to engage potential audiences outside of North America. This insights article highlights key factors in successful, relevant content initiatives.
EU is about to get more powers – Associations should pay attention
Important developments are taking place in the European Union, including fundamental precedents on mutual debt and taxation agreed at this week’s summit, as well as expected increased cooperation in the field of healthcare – read our insight article.
Selecting an Online Event Platform
An online event platform is your virtual venue – so its complexity and breadth reflect the structure of your event, just like an onsite venue would. Check out our article summarizing the essential parameters to consider when selecting your online event tools.
Dealing with Doubt – Decision Making for Associations
Our insights article was featured in the July newsletter published by our friends at SoolNua.
Read the newsletter here and our full article here.
Contributing to the ESAE Webinar about association online events
Bénédicte contributed to the “Events Going Virtual” webinar organised by ESAE and shared the floor with Sharon Ashton, EURORDIS, and Feriel Saouli, Cambre Associates, to help association professionals tackle the pivot to virtual events.
Colm contributed to the panel “Association Management Company Models in the US and Europe” at the European Association Summit in Brussels on 10 March, moderated by Bennett Napier and also including Jeanne Sheehy from Bostrom and Nele Devolder of Kellen.